CollectADS
With Collectads we are taking online advertising to a higher level to help business convert and sale better on Shopify. Stores will now reduce funnel speed and target convertible clients.
About
The problem it solves Have you ever wonder the best way to validate and create ads that actually convert for your store? Problem: 1) Convertible ads 2) Ads expertise (digital marketing know how, time consumption and team salaries) 3) Revenue distribution for start ups 4) Volume and validation for ads to allocate budget more efficiently 5) Market trends and branding protection ( for UGC out there on Tiktok and other platforms) *Protecting whats real and original from the content users. Ads creation and their manaegement is always “tricky” for many entrepreneurs and business online. Agencies, experts and other freelancers may benefit from this but the business does not always convert their ads to their potential. We want to bring convertible content created by real users and clients while also we eliminate the time to understand what the client wants to see on an ad. With this we can enable a marketplace that if friendly, easy to use, but more important “efficient” on conversions. Following the metrics and being able to manage this dashboards and suites is not always the entrepreneurs/vendors expertise. Accesing marketing, videographers and other skills is not always possible for new brands and many other stores that don't understand how a digital economy works. Stores and market will now be closer. Clients will feel understanded and there will be less complexity for ads creation, segmentation and content formats. As a Shopify partner or e-commerce owner you will now focus on creating the best product possible as the market and your clients help you deliver the best ads poissible to convert. CollectAds uses the power of blockchain to secure content creation, validate brand property, revenue distribution and intellectual protection. Everybody wins!!!
How it's made
Challenges we ran into Biggest chanllenge: * Have a layer of security to allow only licensed users get the assets. * Smart contract depployment and the revenue distribution for creators. * Reliance on third party payment systems to integrate rev share appropriately. * Content allocation and storage (proyecting user privacy and brand property ) * Trying to implement ZK sync as a way to safeguard URLs - We decided to have an offchain approach. Hurdles * Single dev integrating front, back and contract stacks. * Web2 context and Shopify ads structure.