Adbase
Launch Ad campaigns on Farcaster in 1 minute. No code. Adbase lets you sell your products instantly on Farcaster. Our vetted network of creators ensures that potential customers can easily find you.
About
The problem it solves Indie artists, emerging brands, and small businesses often face significant hurdles in effectively reaching their on-chain customers. In the web 2.0 ecosystem, small businesses can market their products through: - Social media ads (sponsored posts on Instagram/X) - Campaigns on Google Ads (creators earn with AdSense) - Directly hiring micro-influencers for sponsored posts/videos - Influencer marketing platforms to connect with creators For NFT artwork and on-chain indie stores, the current marketing methods include: - Listing artwork on NFT marketplaces - Hiring influencers on X for sponsored posts, who are often anonymous and hard to trust There’s no efficient way to run ad campaigns or access curated, trusted micro-influencers easily. Adbase addresses these challenges with: - 1 Minute Campaign Launch: Adbase lets Shopify store owners create and launch adframes (Farcaster frames) directly from our dashboard, without writing a line of code. - Detailed Analytics and Tracking Dashboard: Our custom Shopify pixel tracks store events from adframe clicks, and the Adbase dashboard provides clear analytics and metrics to understand campaign performance. - Accessible for Everyone: Adbase makes it easy for non-crypto native users to advertise on Farcaster, helping their businesses grow without needing to learn technical details. Adbase makes on-chain marketing straightforward and effective, bridging the gap between traditional and blockchain-based advertising.
How it's made
Challenges we ran into ### building the no code interface Building custom frames was challenging especially with respect to tracking the data (like clicks, warps, etc from unique users) ### tracking the source from the shopify store I didn't have experience with the shopify admin panel or apps - so it took me a long time to figure out a solution for tracking store events ### paymaster integration There weren't any examples on integrating it in a farcaster frame - doing that from scratch was challenging